Case Study: Rebranding Core's X Design – Retro Meets Web3
Core needed a refresh. They wanted a bold new look: something retro, with a distinct Web3 edge that screamed “we’re here to innovate, not blend in.”
We took on the challenge.
What We Did
- Retro Futurism as a Vibe
We leaned into neon, terminal-style designs that captured the spirit of retro technology while staying sleek and modern. Think 1980s meets the blockchain future. - Web3-Inspired Aesthetics
Data-driven visuals were key. Whether it was daily transaction stats or staking updates, every design told a story—sharp typography, glowing grids, and vibrant overlays. - Consistency with an Edge
Every graphic looked like it came from the same universe—bold orange tones, sharp retro-inspired lines, and a feel that stood out in the crowded world of blockchain branding. - Data, but Cool
Numbers and charts can be boring, but not here. We turned block times and transaction volumes into visual statements. If Core is leading the charge, their graphics should lead too.
The Results
Core’s new X graphics became a statement piece:
- Increased Engagement: Posts using the new visuals saw 2x higher engagement than before.
- Community Love: Fans began resharing the graphics, calling them “the coolest thing on crypto Twitter.”
- Brand Identity Cemented: Core wasn’t just another blockchain project anymore—it was the blockchain with a retro Web3 vibe.
Need to stand out in the Web3 world? Let’s talk.
